LogoGlyph

Marks that last.

Identity Design Studio

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Est. 2019 · New York
8 projects / year
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1 / 5
01 / Case Study

Meridian Capital

Fintech · 2025

Palette

"A mark that communicates precision before a single number is spoken."

Series B fintech emerging from stealth. The original identity was a gradient wordmark built in Canva. We gave them a symbol that reads at 16px and commands a lobby wall.

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Meridian Capital before rebrand — old identity
Before
Meridian Capital after rebrand — new identity by Glyph
After — Glyph
340%

Increase in inbound enterprise leads post-rebrand

D&AD

Brand Identity · 2025

Brand New

Best of Show · 2025

02 / Case Study

Voss Manufacturing

Industrial / Legacy · 2024

Palette

"Fifty years of craft. One mark to carry it forward."

A German-American precision parts manufacturer whose wordmark hadn't changed since 1974. The rebrand honored their heritage while signaling global expansion.

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Voss Manufacturing before rebrand — old identity
Before
Voss Manufacturing after rebrand — new identity by Glyph
After — Glyph
12

New distribution markets entered after identity launch

Communication Arts

Identity Design · 2024

Red Dot

Brand Design · 2024

03 / Case Study

Axiom Health

HealthTech · 2025

Palette

"Clinical rigor shouldn't look like a stock photo of a stethoscope."

A Series B telehealth platform competing against legacy insurance brands. We built an identity system that felt trustworthy without feeling institutional.

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Axiom Health before rebrand — old identity
Before
Axiom Health after rebrand — new identity by Glyph
After — Glyph
$48M

Series C raised six weeks after rebrand launch

Awwwards

Brand Identity · 2025

Brand New

Notable · 2025

04 / Case Study

Solstice Ventures

Venture Studio · 2024

Palette

"Three new brands a quarter. Each one feeling like it's been here forever."

A venture studio spinning out portfolio companies at scale needed a design system that could generate distinct identities without losing coherence across the portfolio.

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Solstice Ventures before rebrand — old identity
Before
Solstice Ventures after rebrand — new identity by Glyph
After — Glyph
11

Portfolio brands launched from a single design system

D&AD

Graphic Design · 2024

Communication Arts

Design Annual · 2024

05 / Case Study

Kova Labs

Deep Tech / AI · 2026

Palette

"The most advanced AI infrastructure platform shouldn't look like every other AI startup."

Post-Series B AI infrastructure company. Every competitor used blue gradients and sans-serif wordmarks. Kova needed to feel like the category was named after them.

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Kova Labs before rebrand — old identity
Before
Kova Labs after rebrand — new identity by Glyph
After — Glyph

Valuation multiple attributed to brand premium in Series C deck

Brand New

Best of Show · 2026

D&AD

Pencil — Branding · 2026

Awwwards

Site of the Year · 2026

Identity Design·Brand Strategy·Logo Systems·Type Direction·Brand Guidelines·Visual Language·Mark Making·Series B·Legacy Rebrand·Venture Studio·Identity Design·Brand Strategy·Logo Systems·Type Direction·Brand Guidelines·Visual Language·Mark Making·Series B·Legacy Rebrand·Venture Studio·
Our Belief

A logo is not decoration. It is a compression algorithm for everything a company believes, promises, and intends to become. We don't make logos. We distill companies into a single, permanent mark.

01

Discovery Before Design

We spend more time in your board decks, customer interviews, and competitor audits than we do in Figma. The mark emerges from the research — it isn't applied to it.

02

One Direction, Refined

We don't present three concepts and ask you to pick. We present one. The right one. Refinement is iterative — the initial direction is not negotiable.

03

Systems, Not Symbols

A logomark is the seed of a brand system. We deliver the full genome: color, type, motion, space, and the rules that govern every touchpoint for the next decade.

Work with us

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Projects start at $25K. We take on 8 identity engagements per year. If the fit is right, we move fast.

8Projects per year
$25KStarting investment
6–10Weeks to final mark
100%Client retention rate
Not ready yet?

Download Our Process Deck

A 28-page PDF demonstrating our research methodology, creative process, and what makes a Glyph engagement different from a typical agency retainer.

Recognized by

D&ADBrand NewCommunication ArtsAwwwardsRed Dot